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Reachio vs Sendible

Sendible is a social media tool for agencies, priced by workspaces with unlimited users and a full white-label option. Reachio shares the agency focus and adds ads management, a creative studio, Test Lab and AI assistants.

Checked on their website: November 3, 2026

Topic Reachio Sendible
Pricing model ReachioPer brand, never per seat: from €29 a month for 3 brands, unlimited users on every plan. SendiblePer plan, by workspaces of 6 profiles, unlimited users: Core $29.75 a month billed annually ($35 monthly) for 1 workspace, up to Enterprise $637.50 for 50.
Free plan or trial ReachioFree early access with no card and no end date; 30 days’ notice before paid plans start. Sendible14-day free trial, no card. No free plan.
Social networks for publishing ReachioFacebook, Instagram, LinkedIn, X, YouTube, Pinterest, TikTok, Threads, Google Business Profile, Telegram, Bluesky. Telegram, Bluesky connect today; the others open as each platform approves Reachio. Publishing to Threads, TikTok and Google Business Profile is built too; platform approval in progress. SendibleInstagram, Facebook, TikTok, X, LinkedIn (profile, company and showcase pages), Google Business, YouTube, Threads, Bluesky and WordPress.
Paid ads ReachioReads Google Ads, Meta, Microsoft, LinkedIn, TikTok, Pinterest, Apple Ads and X Ads hourly; pause, budget and bid changes on all but Pinterest through approved change sets with 7-day undo; creates Meta and Google campaigns, paused, after approval. Connecting waits for each platform’s approval. SendibleNo ads management; replies to Facebook ad comments.
Approvals ReachioOn every plan, set per brand: an internal step, a client step or both. Client approvers and viewers are free users who see only their own brands. Editing after approval voids it. SendibleSend a post for approval from Plus; custom workflows from Premium; client dashboards for previews and approvals on all plans.
Clients and agencies ReachioAgency → client → brand. Clients connect their own accounts from a link, with no password shared, and approve, follow the calendar and read their reports in a client portal; white label with your own address on Agency Pro and up. SendibleA workspace per client; Client Connect so clients link accounts without passwords; branded reports from Premium; full white label as an add-on on Elite and Enterprise.
AI and AI assistants ReachioMCP server for ChatGPT, Claude, Gemini CLI, Cursor, VS Code and Codex: read, draft, and launch or publish only after your yes, under the same approvals. AI creatives, ad copy, blog posts, e-mails and decks; Test Lab with a simulated audience. SendibleAI Assist for captions, hashtags and rewriting on all plans. No MCP or AI assistant connector stated.
Inbox, listening and reports ReachioComments and mentions from Facebook, Instagram, LinkedIn, X and YouTube; daily statistics per channel; Search Console. No social listening. SendiblePriority Inbox on all plans (Facebook, Instagram comments, LinkedIn pages, YouTube); reports including Google Analytics. Listening not stated.
API ReachioREST API with keys per brand and permission, and MCP, on Agency Pro and Scale (everyone during early access). SendibleNo public API stated.
Data hosting ReachioEU (France). Interface in 7 languages, including Turkish, Estonian and Arabic. SendibleUnited States. Interface in 11 languages.

Where Sendible is ahead

  • Full white label with your own domain and branded e-mails (add-on).
  • A lower entry price.
  • Publishing to WordPress.
  • Bulk posting per location, a Chrome extension and 11 interface languages.

Where Reachio is different

  • Ads on eight networks with approved changes, 7-day undo and campaign launch.
  • An on-brand creative studio, long-form content and Test Lab.
  • AI assistants over MCP, under the same approvals.
  • Consent banner and tag scanning per brand, and data hosted in the EU.

Which one fits

Choose Sendible if a fully white-labelled platform for organic social is what you sell to clients.

Choose Reachio if your clients also buy ads and creatives from you and you want them under one approval chain.

Sources

Facts about Sendible were read on its own website on November 3, 2026. Prices and features change; check their pages before you decide. Names are trademarks of their owners; Reachio is not affiliated with them.

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